“Only CFOs who are willing to take an active role in transformation—and who possess the skills and temperament to help steady a bumpy ride—can lead a change of this magnitude.” Zalora’s CFO talks about finance transformation.
So how do we anticipate future innovations and stay ahead of the curve? To remain competitive in today’s digital economy, one thing is important: relevance.
It’s no longer a question of making a market for products or services. With the technology now, it’s about understanding our customers better and being creative in order to survive. What do people care about? How can we exceed customer expectations?
SMEs have a much bigger advantage to widen their reach today than in the past. If SMEs were limited by their local presence before, now they are becoming more borderless.
Innovation may be the very idea why companies are going full-blast with their technology investments. But what does it really mean to innovate?