It’s no longer a question of making a market for products or services. With the technology now, it’s about understanding our customers better and being creative in order to survive. What do people care about? How can we exceed customer expectations?
CIOs: In Control of Business Innovation
Through Innovation Agenda, we'll learn more about the latest innovation insights shaping the internet economy, discover digital opportunities, and network with our peers to find out how they are moving along in their transformation journey.
Jump-start the Journey
Innovation may be the very idea why companies are going full-blast with their technology investments. But what does it really mean to innovate?
In our digital age, keeping up with mobile consumers means knowing their needs even before they do. Read this enlightening article to know how your business can ride the next wave of customer experience.
Faced with major forces driving unprecedented change, retailers need to find new routes to differentiation.
Any growing company needs a software solution that grows with it. Learn how a payment service giant has steadily streamlined its processes with SAP Analyzer.
Winning Grand Prix victories is no fluke. Learn more about the winning partnership of SAP and McLaren Technology Group here.
In our digital age, higher learning institutions must tap the power of analytics to improve teaching practices and help students in their learning journey.
Welcome to the Age of Big Data. We only have to figure out its value for our companies and how can we leverage its multiple possibilities.
By 2020, 85% of a customer's brand experience will occur without any human interaction.
Source: Centric Digital, How Omni-Channel Customer Experiences Drive Brand Transformation